Archives: Tweets
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@semanticwill best way to put out a fire is cut off the oxygen – capture the $$, and they’ll die / change
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@semanticwill 100% agree w/ you. question = how to capture that $$? we need to learn from the agencies, and take their clients away!
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@semanticwill @kaleemux the challenge to us is to convince clients to buy UX instead of advertising and faUX design from agencies
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@semanticwill all great examples. but agencies aren’t hired for UX, they’re hired to make advertising.
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@kaleemux sadly, most will never check. and they wouldn’t know what to make of what they found if they did. that’s why they hired someone.
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@semanticwill but agency clients don’t know (or care- their priority is the appearance of effectivess) so the agencies don’t. follow the $$.
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@kaleemux brand benefit to them is debatable, as agencies only care about locking in big clients / steady billing. it’s their basic model.
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@semanticwill no use tilting at windmills. digital agencies = fat with $$ redirected from dead media.
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@semanticwill oh, they get UX – that’s why they’re *selling* it. it’s up to buyers to be smart about their $$ decisions – sadly few are.
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@livlab go climb the mountain!